Product DescriptionSales Training Program: Making Cold Calls Easy and Profitable. Comes with two VHS videos and reference booklet. The biggest obstacle most sales people find to making cold calls is knowing where to start. We start at the very beginning with the physical preparation, including identifying prospects, setting goals, working with statistics to narrow the market and developing good telephone skills. During mental and emotional preparation, we address the fear everyone feels about making cold calls, how to improve your confidence and how to renew your enthusiasm. We?ll cover creating effective scripts, recognizing a customer?s needs, using soft sell and rehearsing your presentation. We?ll also talk about rejection and how to deal with it. Once you overcome your own very natural fears of making cold calls, you will find them to be both challenging and fun. Cold calls will also prove to be the key to your success as a salesperson. Bonus video included: Everyone In Your Company Is A Salesperson.
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